Active Shopping for Major Goods Versus Consumer Balance Index (CBI)

(Source of Information: 511 consumers sampled nationally and interviewed
by phone in June 2009)

  Consumer Balance Index
  Strongest Next Middle Next Lowest
CBI 163 109 73 36 18
Index of Active Shopping 149 141 96 68 51
% checking prices, visiting dealers for...
New Car 15 13 3 5 3
Used Car 15 6 7 7 3
House 5 2 3 3 0
Furniture 16 15 12 3 3
Personal Computers 12 13 9 3 2
Major Appliances 12 7 11 5 5
New Carpeting 5 7 1 1 2
Television 12 10 8 6 2
Air Travel 26 25 16 21 10
Motel/Hotel Stay 23 33 20 12 17

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