FINANCIAL STRENGTH OF CONSUMERS

 

All

Great

Good

Marginal

Bad

Awful

Shopping Actively for...

(1,941)
100%

(361)
19%

(306)
16%

(695)
35%

(304)
16%

(275)
14%

New Car

5=100%

38

24

29

7

3

Used Car

6=100%

24

16

34

11

15

House

8=100%

37

17

36

5

4

Furniture

8=100%

40

17

32

7

5

Personal Computers

5=100%

39

17

29

3

13

Major Appliances

6=100%

28

21

30

9

12

New Carpeting

2=100%

34

23

23

5

15

TV

8=100%

34

17

33

9

7

Air Travel

14=100%

32

19

29

10

9

Motel/Hotel Stay

15=100%

34

16

30

10

11

 

 

 

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